About William & Friends
We didn't start this agency to sell marketing. We started it because someone we love needed a therapist, and the good ones were impossible to find. That's the problem we're solving.
Our Story
William Turner spent years building growth systems for SaaS companies, e-commerce brands, and service businesses. The playbooks worked. The clients grew. But one experience changed everything.
When someone close to William needed mental health support, the search was brutal. The good therapists were invisible. Hidden behind directories that prioritized platforms like BetterHelp and Alma. Buried under generic websites with no clear way to book. Lost in a system that punished the practitioners who needed visibility the most.
That gap between clinical talent and client access became the mission. William & Friends was built to close it - putting the same growth infrastructure that scales tech companies into the hands of mental health practices.
We're based in Denver, Colorado, and we work with practices nationwide.
Meet William
William talks strategy over noise, accountability over vanity metrics, and how W&F builds predictable growth for mental health practices through retention systems, local SEO, and paid media that actually proves its worth.
Watch the full episode →The Team
When you call William & Friends, you talk to us. Not an account manager forwarding emails. Not a chatbot. The people doing the work.
William Turner
Founder & Growth Architect
Years of building growth systems for SaaS, e-commerce, and service businesses. Founded W&F to put that infrastructure where it matters most: mental health practices. Runs strategy, client relationships, and the Growth Portal.
Amaury Oliveira
Lead Strategist
Runs paid media, local SEO, and pipeline optimization for W&F clients. Specializes in translating clinical positioning into search visibility and converting traffic into booked intakes.
Carlos Rodriguez
Brand & Creative Director
Owns the visual identity, website design, and creative direction for every W&F client. Builds sites that convert, brands that feel human, and design systems that scale with the practice.
Work With Us
Thirty minutes. No pitch. We'll show you exactly where your practice is leaking clients and what a real system looks like.